His childhood, school age and academic years, he lived on different continents. Mohamed carries a profound international education with a Master’s (M.Sc) in Information Systems (Central Michigan University).

During his career at adidas, he held various management positions in IT and Logistics, where he played part of the brand’s most successful years.

As Director of Platform & Products at abl, his passion and mission is to bring this wide range of work experience into new innovative digital products and AI-driven solutions.